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How to Increase Google AdSense Earnings

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Associated Terms

Google AdSense: AdSense (Google AdSense) is an advertising

placement service by Google. The program is designed for website

publishers who want to display targeted text, video or image

advertisements on website pages and earn money when site visitors

view or click the ads. It's free to get AdSense sign up.

 

CTR: Ad Click-Through Rate (CTR) is the number of ad clicks divided

by the number of individual ad impressions. Let's assume you are

displaying 3 AdSense ads on every page of your website, 1 page view is equal to 3 ad impressions.  CTR = Clicks / Ad Impressions X 100. Suppose, you get 7 clicks out of 3000 ad impressions, your CTR would be 1% (7/3000X100).

 

                                                                        CPC: Cost Per Click is the revenue you earn each time a                                                                                  visitors clicks on your ad. CPC is determined by the                                                                                           advertisers. In some competitive niches like finance,                                                                                         marketing, online products etc. advertisers may be willing to                                                                             pay more per click than others.

 

                                                                         CPM: CPM means “Cost Per 1000 Impressions.” Advertisers                                                                              can also opt for CPM ads instead of CPC and set their price                                                                            for 1000 ad impressions. And they pay each time their ads                                                                                appear on any website.

 

How to Earn Your first $100 With Your Google AdSense Account.

 

You may wish to refer the details contained in the page Creating a Niche Website and monetizing the site. As earlier stated, one of the easiest ways to earn money on your website is the Google AdSense program. Google works with a complex algorithms to deliver ads on your site as well track page clicks-throughs and impressions to proportionately calculate your earnings.

Usually what is put to consideration when monetizing your website is how to make Google Monthly ($100.00 threshold).  And how much traffic do you actually need in order to earn this $100 threshold? Olatunji Adetunji a Seo Web Analyst on his blog proffers methods to achieve this.

 

The Seo Web Analyst believes you can even earn $100 in one day! According to him, firstly try to achieve a CTR of 1% and also attain an average CPC of $0.25. Then it’s quite achievable to make $100 dollars a day. Let's assume that a Page View = An Ad Impression. Page view of all the places you have Google adsense published on. But in most cases, the click through rate is between the range of 0.5% to 1.5% and the cost per click depends on the country region your website visitors come from. If your most visitors come from third world countries such as India, you may get as low as 0.03 - 0.09 cents per click. Most bloggers will target the expensive keywords so they can earn more money. So the answer in this particular question is that it seriously depends on some factors.

 

Which raises the question; when you start out with making money with Google AdSense is it really possible to make $100 from Google AdSense ? If so, then the real question is how much traffic do you really need to make your first $100 with Google AdSense? To make $100 everyday you need 40,000 Page Views/day Or, 400 Clicks a day @ 1% CTR and $0.25 CPC. For 40,000 Page Views you have to produce 500 awesome articles on your website. These pages must attract at least 80 or more page views everyday. Another important metric to look at to calculate Adsense income for a website is RPM.

 

What is RPM?

Page RPM is the average earnings per thousand page views. Page RPM = (Estimated earnings / Number of page views) * 1000 It’s calculated based on your traffic, CTR (click-through-rate), and CPC (cost per click). Irrespective of any niche, the average RPM earning is $1 to $1.5 per 1,000 impressions. You can make $40 to $60 per day from 40,000 page views.  If you know your RPM, you can accurately estimate earnings potentials for higher traffic numbers, as well as the amount of traffic you’ll need to make a full-time income.

 

For instance, if you’re making an average $10 RPM from one of your websites, that’s $10 for every 1000 visitors on your site. So you can easily calculate that if you increased your traffic to 100,000 visitors, you would make $1000. If you grew it to 1,000,000 you would make $10,000. Again, not perfectly accurate, but a good estimation. Apart from CPC and your RPM cost rate, the major key factor to your $100 earnings will be the keywords your targeting since Google is majorly trying to match your audience with the right advert slot from advertisers.

 

The keyword here will be targeting the right niche and setting up your Google adsense account right, make sure you have good knowledge about the niche you want to cover. Every time you make a post, make sure you target keywords that are of medium to low searched, post frequently or regularly. You can also increase your earnings on Google ads placement by increasing your ads per page, Please keep in mind Google AdSense Ad Placement policies, a maximum of three standard ad units, three link units, and two search boxes may be placed on one  webpage.

 

Also, you must make sure that your website category is advertising friendly because your AdSense income depends a lot upon the category of your website. You can use Google AdWords Keyword Planner tool to find out the competition in your industry. Your website mobile friendliness should also not be neglected in this.

 

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Article Credits to Olatunji Adetunji

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